VLTResources
Prompt Vault.
A library of prompts for UK small and medium businesses. Free to copy. Use them as is, or as a starting point.
If you need a custom prompt for your business, drop me a message.
Marketing
MK-04
Analyse Why a Campaign Didn't Work
Diagnose what went wrong with a campaign that underperformed, with specific recommendations for what to change next time.
I ran a marketing campaign that didn't deliver the results I expected. Help me diagnose what went wrong. Campaign details: - Type: [e.g. "LinkedIn ad campaign", "email sequence", "direct mail"] - Goal: [e.g. "Generate 20 enquiries in 2 weeks"] - Target audience: [who you were targeting] - What I spent: £[amount] - What happened: [actual results, e.g. "1,200 impressions, 15 clicks, 0 enquiries"] - What I expected: [what you hoped for] - Duration: [how long it ran] - Creative/message: [briefly describe the ad or email content] Analyse the campaign across these six areas. For each, give a diagnosis (what likely went wrong), a confidence level (Likely / Possible / Speculative), and a specific fix: 1. **Targeting** - Was I reaching the right people? Were the demographics, job titles, or interests too broad or too narrow? 2. **Message and offer** - Was the value proposition clear in under 5 seconds? Was the offer compelling enough to act on? 3. **Channel fit** - Was this the right platform for this audience and this type of offer? 4. **Timing and duration** - Was the campaign long enough to gather meaningful data? Was the timing right (day of week, time of year, market conditions)? 5. **Call to action and friction** - Was the next step clear? How many clicks from ad to conversion? Were there unnecessary barriers? 6. **Budget and expectations** - Was the spend realistic for the goal? What would a reasonable benchmark look like for this type of campaign? Then provide: **A revised campaign plan:** - Same goal, same budget, but applying all the fixes above - Specific changes to targeting, message, creative, and CTA - Revised timeline - Realistic expected results (be honest, not optimistic) **A testing framework for next time:** - 3 things to A/B test in the first week before scaling spend - Minimum budget needed to get statistically meaningful results - When to kill a campaign that isn't working (specific metrics and thresholds) Be blunt throughout. I'd rather hear the truth than a sugar-coated "try again with a bigger budget".
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Operations
OP-09
Audit Your AI Tools and Subscriptions
List the AI tools you pay for and who uses them. Get a verdict on each (keep, cut, consolidate, replace) plus what you should be automating instead.
--- SCOPE --- SITUATION: I am a [DESCRIBE YOUR ROLE — e.g. business owner, office manager, operations lead] running a small or medium UK business with [NUMBER] staff in the [INDUSTRY] sector. We have signed up for several AI tools and subscriptions over the past 12-18 months, and I am no longer sure which are earning their keep. CHALLENGE: I want an honest review of every AI tool we are paying for, what it is actually being used for, and whether the spend is justified. I also want to know what important work we are NOT automating, because the answer is rarely "buy another tool" — it is usually "use what we have properly, or replace it with something better suited." Here is the inventory. For each AI tool you pay for, fill in the placeholders below. Copy the block as many times as you need. - Tool name: [TOOL NAME — e.g. ChatGPT Plus, Microsoft Copilot, Claude Pro, Gemini Advanced] - Monthly cost: [MONTHLY COST IN £] - Number of seats / users: [NUMBER OF SEATS] - Who uses it: [ROLES, NOT NAMES — e.g. business owner, marketing lead, operations] - What it is used for: [SPECIFIC TASKS — e.g. drafting client emails, summarising meeting notes, writing social posts] - How often it is used: [DAILY / WEEKLY / MONTHLY / RARELY] - Configuration: [YES OR NO — custom instructions set, custom GPTs or agents built, connected to your data] Also tell me: - Top time-eating repetitive tasks: [LIST 3-5 REPETITIVE TASKS THAT EAT THE MOST TIME EACH WEEK] - Manual copy-paste work: [ANY TASKS WHERE SOMEONE IS COPYING DATA FROM ONE SYSTEM TO ANOTHER BY HAND] - Tools requested but not bought: [ANY TOOLS YOUR TEAM HAS ASKED FOR BUT YOU HAVE NOT BOUGHT] EVALUATE: Go through the inventory and give me: 1. TOOL-BY-TOOL VERDICT — For each tool listed, give a one-line verdict: KEEP, CUT, CONSOLIDATE, or REPLACE. Explain in one short paragraph why. Be direct. If a tool is being used as a glorified spell-checker, say so. 2. DUPLICATE CAPABILITY — Flag any cases where two or more tools are doing the same job. ChatGPT and Copilot both writing emails is duplicate. ChatGPT for drafting and Copilot for inside-Microsoft work is not. Be precise about the distinction. 3. CONFIGURATION GAP — For any tool the team is using "out of the box" with no custom instructions, no custom GPT or agent, and no connection to the business's own data, flag it. Vanilla AI is wasted AI. Tell me specifically what to set up to get more value from each tool we keep. 4. THE BIGGER MISS — Look at the repetitive tasks and the manual copy-paste work I described. Identify the 3-5 highest-impact things in this business that should be automated, ranked by hours saved per month. Be honest about which need AI and which are better solved by a non-AI workflow (data moving between systems, scheduled reports, form-to-database, etc.). For each one, give a one-line description of what the workflow would do. 5. ONE-PAGE ACTION PLAN — Pull it all together into a single page I can act on this week, structured as: - Cancel: which tools to cancel - Keep and configure properly: which tools to keep, and the specific configuration to do for each - Replace: which tools to swap out, and the alternative to use instead - Build or commission: workflows worth investing in - Estimated monthly cost saved and estimated hours per week reclaimed if all actions are completed Keep the whole response practical and direct. I do not need a tutorial on what AI is. I need a verdict and a list of next steps. If you do not have enough information to judge a tool, ask me one focused question rather than guessing.
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HR & People
HR-04
Build Your Remote Work Handbook
Draft a clear remote or hybrid working policy that sets expectations without micromanaging. Sized for a UK business.
I run a [type of business] in the UK with [number] employees. We operate a [remote / hybrid / flexible] working arrangement and need a clear policy for our employee handbook. Current setup: - Office days required: [e.g. "2 days per week" or "none - fully remote"] - Core hours: [e.g. "10am-3pm, flexible outside that"] - Equipment provided: [e.g. "Laptop, monitor. No home office budget currently"] - Tools we use: [e.g. "Slack, Google Workspace, Zoom"] Write a remote/hybrid working policy section that covers: 1. Eligibility (who can work remotely and any role-based exceptions) 2. Working hours and availability expectations 3. Communication norms (response times, camera-on expectations, meeting etiquette) 4. Equipment and expenses (what the company provides, what the employee covers) 5. Health and safety (employer obligations for home workers under UK HSE guidance) 6. Data security (basic expectations for working with company data at home) 7. Performance measurement (outcomes not hours - how we assess remote work) 8. Right to request flexible working (reference to the Employment Relations (Flexible Working) Act 2023) Tone: clear and fair, not legalistic. This is for a small business, not a bank. Under 800 words.
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HR & People
HR-02
Create a 30-60-90 Day Plan
Build a structured onboarding plan so new hires know exactly what's expected and feel productive from week one.
I've just hired a [job title] for my [type of business] in the UK. They start on [date]. We have [number] employees and [describe the team structure briefly, e.g. "a small team where everyone wears multiple hats"]. Create a 30-60-90 day plan for this role: **Days 1-30 (Learn):** - What should they understand about the business, team, and clients? - What systems and tools should they be set up on? - Who should they meet and what should those conversations cover? - What quick wins can they deliver to build confidence? - What should their manager check in on weekly? **Days 31-60 (Contribute):** - What tasks should they be handling independently? - What projects should they start owning? - What knowledge gaps should be addressed? - What feedback should they receive at the 60-day mark? **Days 61-90 (Own):** - What should full performance look like? - What metrics or outcomes define success in this role? - What should the probation review cover? Format as a checklist with timeframes. Include a row for "Red flags" at each stage: signs that onboarding isn't going well and what to do about it.
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Finance
FI-02
Create a Cash Flow Forecast Template
Build a simple cash flow forecast structure for the next 3 months, tailored to your business type and typical income patterns.
I run a [type of business] in the UK with [number] employees. My typical monthly revenue is approximately £[amount] and my main costs are [list key costs, e.g. "salaries, office rent, software subscriptions, contractor payments"]. Create a monthly cash flow forecast template for the next 3 months with: **Income section:** - Revenue by type (e.g. project fees, retainers, one-off sales) - Expected payment dates (not invoice dates - when cash actually arrives) - Confidence level for each income line (Confirmed / Likely / Hopeful) **Expenditure section:** - Fixed costs (rent, salaries, subscriptions - things that don't change) - Variable costs (contractors, materials, marketing spend) - One-off costs (equipment, annual renewals) - Tax provisions (VAT, Corporation Tax - estimated) **Summary row:** - Opening balance → Plus income → Minus expenditure → Closing balance - Flag any month where closing balance drops below £[your comfort threshold] Format as a table. Include a notes column for assumptions. Keep it simple - this isn't a finance degree, it's a practical tool for a business owner who needs to see whether they can pay the bills.
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Sales
SA-02
Create a Service Proposal Template
Build a reusable proposal structure that presents your services clearly, justifies the price, and makes it easy for the client to say yes.
I run a [type of business, e.g. "web development agency", "automation consultancy", "bookkeeping practice"] in the UK. I need a proposal template I can reuse for new clients. My typical project: - Service: [what you deliver] - Price range: [e.g. "£1,500-£3,000"] - Timeline: [e.g. "2-4 weeks"] - Target client: [e.g. "UK businesses with 10 to 50 employees"] Create a proposal template with these sections: 1. Executive summary (3 sentences max - what they need, what we'll do, what they'll get) 2. Understanding your challenge (shows I listened) 3. Our approach (how we'll solve it - plain English, no jargon) 4. What's included (clear deliverables list) 5. Timeline and milestones 6. Investment (pricing presented confidently, not apologetically) 7. What happens next (simple, one-step call to action) Include placeholder text I can customise for each client. Mark variables with [brackets]. Keep the tone direct and professional - no filler phrases like "we would be delighted to" or "please do not hesitate to".
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Operations
OP-03
Create a Supplier Evaluation Scorecard
Build a structured scorecard to compare suppliers objectively instead of going with gut feel.
I need to evaluate [number] suppliers for [what you're buying, e.g. "IT support", "packaging materials", "cleaning services"] for my UK-based business. Create a supplier evaluation scorecard with these criteria: - Price competitiveness - Quality of product/service - Reliability (delivery times, consistency) - Communication and responsiveness - Contract flexibility - UK data handling and GDPR compliance (if applicable) - References and track record For each criterion: - Give it a weighting (percentage, totalling 100%) - Explain how to score it (1-5 scale with descriptions for each score) - Include one question to ask the supplier that reveals their true capability Format it as a table I can reuse. Weight the criteria based on what matters most for a [size] business buying [product/service].
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Operations
OP-05
Draft a Process Improvement Proposal
Structure a compelling case for changing a business process, with costs, benefits, and a realistic implementation plan.
I work in a UK business with [number] employees. I want to propose improving the following process: Current process: [describe what happens now, e.g. "Customer complaints are tracked in a shared inbox and spreadsheet, with no SLA or escalation path"] Main problems: [e.g. "Complaints get lost, response times are inconsistent, no reporting"] My proposed improvement: [e.g. "Move to a simple ticketing system with automatic assignment and SLA tracking"] Write a one-page proposal I can present to [my manager / the board / the business owner] that includes: - Problem statement (what's broken and what it's costing us - estimate in hours or £ where possible) - Proposed solution (in plain English, no technical jargon) - Expected benefits (specific, measurable) - Estimated cost and time to implement - Risks and how to manage them - Recommended next step (keep it simple - one action) Tone: professional but not corporate. This is a [small/medium] business, not a FTSE 100.
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Personal Brand
PB-01
Get a Professional Headshot
Turn any decent photo into a polished, professional headshot for LinkedIn, your website, or business cards.
I've uploaded a photo of myself. I'd like you to create a professional headshot based on this image. Please generate a high-quality portrait-style headshot with these specifications: Style: [Choose one: Corporate/formal | Smart casual/approachable | Creative industry] Background: [Choose one: Clean solid colour (navy, grey, or white) | Softly blurred office environment | Softly blurred outdoor/natural setting] Additional preferences: - Lighting: Professional studio-quality lighting with soft, even illumination - Framing: Head and shoulders, centred, with slight space above the head - Expression: Confident and approachable, natural smile - Attire: [Describe what you'd like to wear, e.g. "Dark suit with open collar" or "Smart navy jumper" or "Keep my current clothing"] - Colour grading: Clean and natural, no heavy filters Important: - Keep my actual facial features, hair, and distinguishing characteristics accurate - Make it look like a real photograph taken by a professional photographer - The final image should be suitable for LinkedIn, a company website, and printed business cards - Resolution should be as high as possible Please generate 2 variations so I can choose my preferred version.
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Sales
SA-04
Handle a Price Objection Without Discounting
Get three response strategies for when a prospect says your price is too high, without immediately offering a discount.
I run a [type of business] in the UK. A prospect has come back after receiving my proposal and said: "[Paste their exact objection, e.g. 'This is more than we budgeted for', 'We've had cheaper quotes', 'Can you do it for less?']" My proposal was for: [what you quoted] Price quoted: £[amount] Their company size: [employees] What they'd gain from this: [the value/outcome, e.g. "Save 20 hours per week on manual data entry"] Give me three response strategies: 1. **Reframe the value** - Redirect the conversation to ROI and outcomes, not cost 2. **Restructure the scope** - Offer a phased approach or reduced scope (without discounting the rate) 3. **Stand firm** - A confident, respectful response that holds the price For each strategy, write a short email response (under 100 words) I can send. Tone: confident, warm, not defensive. Never apologise for the price.
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Finance
FI-05
Hire or Outsource? Run the Numbers
Run the numbers on hiring versus outsourcing a role, including hidden costs most business owners forget about.
I'm trying to decide whether to hire a [role, e.g. "part-time bookkeeper", "marketing coordinator", "operations assistant"] or outsource the work to a freelancer or agency. My details: - Business type: [your business] - Location: [UK region] - Hours needed per week: [estimated hours] - Expected salary if hiring: £[amount] per year - Freelancer/agency quote: £[amount per hour or per month] Calculate the true cost of each option for 12 months, including: **Hiring (employee):** - Gross salary - Employer's National Insurance (current UK rates) - Pension contributions (auto-enrolment minimum) - Equipment and workspace - Holiday and sick pay cover - Recruitment costs - Training and management time - Risk: notice period costs if it doesn't work out **Outsourcing:** - Monthly or hourly fees for 12 months - Any setup or onboarding costs - Management and communication overhead - Risk: dependency on a single provider Present a side-by-side comparison table with the total annual cost for each option. Include a recommendation based on the numbers, but also flag non-financial factors (control, culture, availability, IP) that might tip the decision.
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Operations
OP-02
Identify Tasks You Could Automate
Map out your repetitive tasks and get a prioritised list of what to automate first, based on time saved and complexity.
I own a [type of business] in the UK with [number] employees. Help me identify which of my business tasks could be automated. Here are the repetitive tasks my team handles regularly: 1. [e.g. "Manually copying invoice data from emails into Xero"] 2. [e.g. "Sending follow-up emails to leads who enquired via the website"] 3. [e.g. "Updating a shared spreadsheet with weekly sales figures"] 4. [e.g. "Chasing suppliers for delivery updates"] 5. [Add more as needed] For each task, tell me: - Can it be automated? (Yes / Partially / No) - What would automation look like in plain English? - Estimated time saved per week - Complexity to set up (Low / Medium / High) - Priority recommendation (automate first / second / later) Rank them by impact - biggest time saving with lowest complexity first. Be honest if something isn't worth automating.
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Finance
FI-04
Justify Your Pricing to Clients
Draft a clear, professional response when a client questions what they're paying for, without getting defensive.
A client has queried an invoice. I need a response email, an internal action plan, and a prevention strategy so this doesn't keep happening. Invoice details: - Client: [name] - Client contact: [their name and role] - Invoice amount: £[amount] - What it covers: [e.g. "Monthly managed service, February 2026"] - Their specific query: [paste their exact message or summarise, e.g. "What exactly am I paying for? I haven't seen much activity this month"] - Our actual work this period: [list what was done, e.g. "Monitored 3 automated workflows, resolved 2 errors before they caused problems, updated one workflow to handle a new data format, delivered monthly performance report"] - Relationship history: [e.g. "Client for 6 months, first query" or "Third time they've questioned an invoice"] - Contract/SLA in place: [e.g. "Yes, managed service agreement" or "No formal SLA"] Produce THREE outputs: **Output 1 - Client response email (under 200 words):** - Thank them for raising it (one sentence, genuine) - Break down exactly what was done this period in plain English, categorised as: - Proactive work (things that didn't go wrong because we prevented them) - Reactive work (issues we fixed) - Improvement work (optimisations or upgrades delivered) - Reaffirm what the monthly fee covers going forward (reference the SLA if one exists) - Invite a call if they want to walk through it together - Tone: transparent, confident, not defensive. The goal is reassurance, not justification. **Output 2 - Internal assessment:** - Is this a legitimate concern or a pattern? (based on the relationship history) - Are we actually delivering enough value at this price point? (be honest) - Risk level of losing this client: Low / Medium / High - If we're underdelivering: specific actions to increase visible value next month - If we're delivering well but communicating poorly: specific actions to improve visibility **Output 3 - Prevention strategy:** - A monthly client reporting template (5-6 line items) that proactively shows the value delivered each month, so clients never need to ask "what am I paying for?" - Suggested format: brief email, PDF report, or dashboard (recommend the best fit for a [size] business) - Recommended send date (relative to invoice date) to set context before the invoice lands
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Marketing
MK-02
Plan a Month of Social Media Content
Generate a structured content calendar for the next 4 weeks with post ideas, themes, and a realistic schedule for a small team.
I run a [type of business] in the UK and I'm the only person managing our social media. I want a realistic content plan for the next 4 weeks. Platforms I'm active on: [e.g. "LinkedIn and Instagram"] Posting frequency I can sustain: [e.g. "3 posts per week on LinkedIn, 2 on Instagram"] My target audience: [who you're trying to reach] My business goals right now: [e.g. "Generate enquiries", "Build brand awareness", "Launch a new service"] Recent topics or news in my industry: [anything relevant] Create a 4-week content calendar with: - A theme for each week (keeps content focused, not random) - Specific post ideas for each slot (not "post about your service" - actual angles and hooks) - Mix of content types: educational (teach something), credibility (prove expertise), connection (be human), promotional (max 20% of posts) - For each post: a one-line brief and the platform it's for - One "recycle" suggestion per week (an old post or idea to repurpose) Keep it realistic for one person. No video production, no elaborate graphics. Text posts and simple images only.
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Finance
FI-03
Prepare for Your Accountant Meeting
Generate a structured list of questions and documents to prepare before your next accountant meeting, so you actually get value from it.
I'm meeting my accountant next [week/month]. I run a [type of business] in the UK as a [sole trader / limited company / partnership] with [number] employees. My main concerns right now are: 1. [e.g. "Whether I should register for VAT - turnover approaching £90,000"] 2. [e.g. "How to handle a new contractor relationship. IR35 implications (the tax rules that determine if a contractor is really an employee)"] 3. [e.g. "Year-end is approaching and I haven't planned for Corporation Tax"] Help me prepare for this meeting: 1. **Documents to bring** - What should I have ready? (Be specific - "profit and loss report" not just "your accounts") 2. **Questions to ask** - 5-7 specific questions based on my concerns, plus general good-practice questions every UK business owner should ask their accountant annually 3. **Things to challenge** - What should I push back on or ask to explain more clearly? (Accountants sometimes assume you understand things you don't) 4. **Action items to agree** - What concrete next steps should I leave with? Write it as a checklist I can print and take with me. No financial jargon - if you use a term, explain it in brackets.
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Sales
SA-03
Qualify a Sales Lead Quickly
Run a lead through a qualification framework to decide whether they're worth pursuing or politely parking.
I sell [your service] to UK businesses with 10-100 employees. My average deal is £[amount] and takes [timeline] to close. A new lead has come in: - Company: [name] - Size: [employees] - Source: [how they found you, e.g. "website enquiry", "LinkedIn message", "referral"] - What they asked about: [their initial enquiry] - Budget mentioned: [if any, or "not discussed"] - Timeline mentioned: [if any, or "not discussed"] Score this lead against these criteria: 1. Budget fit - Can they realistically afford our service? 2. Need fit - Do they have a problem we actually solve? 3. Size fit - Are they in our target range (10-100 employees)? 4. Timeline fit - Are they ready to move, or just exploring? 5. Decision-maker access - Is this person the buyer or an influencer? Give each criterion a score of 1-5 and an overall recommendation: - HOT: Prioritise - send proposal this week - WARM: Worth pursuing - book a discovery call - COOL: Nurture - add to follow-up sequence - COLD: Park it - politely decline or refer elsewhere Be direct. Don't waste my time on leads that won't convert.
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Operations
OP-07
Set Up Your First AI Workspace
Find the best task in your business for an AI workspace project. Get the project instructions, folder structure, and a 30-day plan to test it properly.
I run a [DESCRIBE YOUR BUSINESS — e.g. 20-person logistics company in Birmingham]. I want to set up an AI workspace (such as Claude co-work or ChatGPT Projects) to help with a real task in my business, but I am not sure where to start. Here are the tasks my team handles regularly that involve documents, data, or repetitive decisions: 1. [e.g. "Writing proposals for new clients based on a standard template"] 2. [e.g. "Producing a weekly sales summary from exported spreadsheet data"] 3. [e.g. "Drafting onboarding documents for new starters"] 4. [e.g. "Comparing supplier quotes against our standard criteria"] 5. [Add more as needed] For each task, assess: - How well suited is it to an AI workspace? (Strong fit / Partial fit / Poor fit) - Why? One sentence. Then for the BEST candidate, give me everything I need to set it up: 1. PROJECT INSTRUCTIONS — Write the instructions I would paste into the AI workspace so it understands the task, the tone, the format, and any rules it should follow. Make these specific to my business, not generic. 2. FOLDER CONTENTS — List exactly which files and documents I should put in the project folder. For each one, explain what it is and why the AI needs it. If I do not have a particular document yet, tell me what to create and what it should contain. 3. FIRST TASK — Write the exact message I should send to the AI to kick off the first piece of work. Make it specific enough that I can copy, paste, and get a useful result straight away. 4. 30-DAY TEST PLAN — Give me a simple weekly plan for testing this over a month: - Week 1: What to try and what to watch for - Week 2: What to adjust based on results - Week 3: Where to push it further - Week 4: How to decide whether to keep it, expand it, or stop Keep the language plain. No jargon. Write for someone who has never used an AI workspace before.
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Operations
OP-06
Should I Buy This AI Tool?
Evaluate any AI tool before you buy it. Get the real cost, free alternatives, honest capability assessment, and a clear buy, wait, or skip verdict.
--- SCOPE --- SITUATION: I run a [DESCRIBE YOUR BUSINESS — e.g. 12-person accountancy firm in Manchester]. CHALLENGE: I need to decide whether [TOOL NAME — e.g. Microsoft Copilot] is worth the money for a business like mine. OPTIONS: The tool I am evaluating is [TOOL NAME]. I am also open to hearing about alternatives that solve the same problem. PARAMETERS: - Problem I want it to solve: [e.g. "summarising meeting notes", "writing first drafts of proposals", "managing email overload"] - Budget: [e.g. "up to £30 per user per month" or "up to £500 total per month"] - Team size: [e.g. "15 people, most are not technical"] EVALUATE: Give me an honest assessment covering: 1. REAL COST — What does this tool actually cost when you factor in per-user pricing, required upgrades, add-ons, and any minimum commitments? Show me the total monthly and annual cost for my team size. 2. FREE ALTERNATIVES — Are there free or cheaper tools that solve the same problem? List up to 3 with a one-sentence summary of each. 3. WHAT IT ACTUALLY DOES vs WHAT THEY CLAIM — Cut through the marketing. What is this tool genuinely good at? What does it struggle with? What features sound impressive but rarely work well in practice? 4. QUESTIONS TO ASK BEFORE BUYING — Give me 3-5 specific questions I should be able to answer yes to before signing up. These should help me confirm the tool is right for my situation. 5. VERDICT — Based on everything above, give me a clear recommendation: BUY (it solves a real problem and the price is fair), WAIT (promising but too early, too expensive, or not ready), or SKIP (not worth it for a business like mine). Explain your reasoning in 2-3 sentences. Keep the whole response under 400 words. No jargon. Be direct.
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Operations
OP-08
Translate Terms and Conditions into Plain English
Paste any terms and conditions, privacy policy, or software agreement and get a plain English breakdown of what you are actually agreeing to.
--- SCOPE --- SITUATION: I am a [DESCRIBE YOUR ROLE — e.g. business owner, office manager, sole trader] and I have just been asked to accept the following terms and conditions (or privacy policy, software agreement, or service contract). CHALLENGE: I need to understand what I am actually agreeing to before I accept. I do not have a legal background and I need this explained in plain, everyday language. Here are the terms: [PASTE THE FULL TERMS AND CONDITIONS HERE] EVALUATE: Go through this document and give me: 1. PLAIN ENGLISH SUMMARY — Explain what this document says in simple language. Break it into sections. Use short sentences. No legal jargon. Write it so anyone could understand it. 2. WHAT YOU ARE AGREEING TO — List the key commitments, obligations, and permissions you are giving by accepting. Be specific. For example: "You are giving them permission to share your data with third-party advertising partners." 3. RED FLAGS — Flag anything unusual, one-sided, or that I should think twice about. This includes: automatic renewals, price increase clauses, data sharing with third parties, liability limitations, non-compete or exclusivity clauses, termination penalties, or anything that limits my rights more than is typical. 4. CANCELLATION AND EXIT — How do I cancel or leave? What notice period is required? Are there any fees or penalties for ending early? Is there a minimum commitment? 5. DATA AND PRIVACY — What data do they collect? Who do they share it with? Can I request deletion? Is my data stored outside the UK? 6. QUESTIONS TO ASK BEFORE ACCEPTING — Give me 3-5 specific questions I should ask the provider before I agree, based on anything unclear or concerning in these terms. Keep the whole response clear and practical. I want to understand this, not get a second legal document. If something is genuinely fine and standard, say so. I only need detail on the parts that matter.
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Operations
OP-10
Wrapper Test for an AI Tool
Paste any AI tool's marketing pitch. Get a verdict on whether it's a thin wrapper, a meaningful workflow tool, or a genuine product worth paying for.
You are a UK small business owner with deep experience using Claude and ChatGPT directly. You are pragmatic, sceptical of AI marketing, and good at telling the difference between a real product and a thin interface sitting on top of a foundation AI model.
I am about to share the marketing copy for an AI tool aimed at small businesses. Your job is to tell me what kind of tool it is and whether it is worth paying for.
Specifically:
1. CLASSIFY the tool into exactly one of these three categories:
(a) Thin wrapper. The tool is essentially a clean interface and a system prompt over a foundation AI model. I could replicate the core function myself in an afternoon by asking Claude or ChatGPT directly.
(b) Meaningful wrapper. The tool has real workflow value, but most of that value is in the orchestration, integrations, or data, not in proprietary AI capability. Worth paying for if the workflow matches my needs, but I should know what I am paying for.
(c) Genuine product. The tool does things I could not reasonably build myself. It has its own data, deep integrations, ongoing maintenance, or capabilities that go beyond a chat interface.
2. JUSTIFY the classification in three to five bullets. Point to the specific features that earned the rating.
3. VENDOR QUESTIONS. List the three sharpest questions I should ask the vendor before subscribing. Include at least one question about data and one about what happens to my workflow if the underlying AI model changes.
4. FINAL ANSWER. One sentence: subscribe, try the free tier first, or replicate it yourself.
Be direct. UK English. Do not soften the verdict to be polite to the vendor.
Here is the marketing copy:
[PASTE THE TOOL'S WEBSITE OR PITCH HERE]
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Sales
SA-05
Write a Case Study From a Project
Turn a finished project into a structured case study that sells your service to similar prospects.
I've completed a project and want to turn it into a multi-format case study I can use across my website, proposals, and social media. Here are the raw details: Client industry: [e.g. "recruitment agency"] (don't use the client's actual name) Client size: [employees] Their problem before we started: [what they were struggling with] Specific pain: [e.g. "The ops manager was spending 3 hours every Friday manually compiling reports from 4 different spreadsheets"] What we did: [your solution, in plain English] Results: [specific outcomes, e.g. "Reduced invoice processing from 3 hours to 15 minutes per week"] Timeline: [how long it took to deliver] Ongoing relationship: [e.g. "Now on our managed service plan" or "One-off project, completed"] Quote from client (optional): [if you have one] Produce FOUR outputs from this information: **Output 1 - Full case study for the website (250-350 words):** 1. Headline (benefit-led, under 12 words) 2. The challenge (2-3 sentences that make the reader feel the pain) 3. What we did (3-4 sentences focusing on approach, not technical details) 4. The results (3-4 bullet points with specific numbers) 5. What happens now (1 sentence on ongoing value) Write in third person ("the client" not "you"). UK English. **Output 2 - Proposal insert (under 100 words):** A condensed version I can paste into proposals when pitching similar clients. Focus on: industry, problem, result, timeline. Format as a shaded sidebar/callout box. **Output 3 - LinkedIn post version (under 170 words):** - 5-word hook as the opening line - Tell the story without naming the client - End with a reflection, not a call to action - No em dashes, no hashtags, no emojis **Output 4 - Stats strip:** 3 headline statistics from this project formatted as: [Number] | [What it means] e.g. "3 hrs → 15 mins | Weekly report time" These are for use on the website homepage, proposal covers, or social media graphics. Tone across all outputs: confident, specific, proof-driven. No vague claims. Every statement backed by a number or concrete detail.
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Operations
OP-04
Write a Client Onboarding Checklist
Create a structured client onboarding checklist so nothing falls through the cracks and every client gets the same experience.
I run a [type of business, e.g. "digital marketing agency", "accountancy practice", "HR consultancy"] in the UK with [number] employees. When we take on a new client, the onboarding process is inconsistent and things get missed. Create a comprehensive client onboarding checklist covering: 1. Pre-start (before day one): - Information to collect from the client - Internal setup tasks (accounts, folders, access) - Welcome communication to send 2. First week: - Kickoff meeting agenda points - Key documents to share (terms, SLA, contacts) - Systems access to set up 3. First 30 days: - Check-in points and what to cover - Early warning signs that onboarding is going badly - Sign-off criteria (how do we know onboarding is complete?) Make each item a tickable task with the responsible person's role (not name). Include timeframes. The goal is that any team member could onboard a client to the same standard.
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Marketing
MK-03
Write a Customer Email Newsletter
Draft a short, useful email newsletter that your customers will actually open and read, plus a testing and performance framework.
I need to write a monthly email newsletter for my [type of business] in the UK. I want the newsletter itself plus a testing plan and performance framework. My details: - Business type: [your business] - Audience: [who receives it, e.g. "existing clients and warm leads"] - List size: [approximate number of subscribers] - Email platform: [e.g. "Mailchimp", "ConvertKit", "Brevo", "manual via Gmail"] - This month's updates: 1. [e.g. "We've launched a new service: automated reporting"] 2. [e.g. "We published a blog post about late payment chasing"] 3. [e.g. "We're attending a local business networking event on 15 March"] - One useful insight or tip to share: [e.g. "A quick way to check if your invoicing process could be automated"] Produce FOUR outputs: **Output 1 - The newsletter (under 250 words):** - Subject line: under 50 characters, curiosity-driven (not clickbait) - Preview text: the line shown in inbox preview (under 90 characters, complements the subject line) - Opening: 1-2 sentences that feel personal, not corporate ("Dear valued customer" is banned) - Tip/insight section: lead with the useful tip before the company updates (give value before asking for attention) - Updates section: cover the 3 items above, each in 2-3 sentences maximum. Lead with what's useful to the reader, not what's exciting to me - CTA: one clear action (not three competing buttons) - Closing: brief, warm sign-off with your name (not "The [Company] Team") - P.S. line: one sentence that creates curiosity about next month's newsletter **Output 2 - A/B test suggestions:** - 2 alternative subject lines to test against the primary - For each: what it's testing (curiosity vs urgency vs specificity) and expected impact on open rate - 1 alternative CTA to test against the primary **Output 3 - Send time recommendation:** - Best day and time to send for a UK B2B audience - Reasoning (backed by email marketing benchmarks) - One day/time to avoid and why **Output 4 - Performance benchmarks:** - What "good" looks like for a UK business newsletter of this size: - Open rate target - Click-through rate target - Unsubscribe rate (acceptable threshold) - 3 specific actions to take if open rate drops below target - 3 specific actions to take if click rate drops below target Tone throughout: like an email from a person, not a brand. UK English. No "we're excited to announce" or "don't miss out". Be useful and get to the point.
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HR & People
HR-01
Write a Job Description That Attracts Talent
Create a job description that's clear about the role, honest about the company, and written to attract people who'll actually thrive there.
I'm hiring a [job title] for my [type of business] in [UK location]. We have [number] employees. Role details: - Reports to: [who] - Full-time / Part-time / Contract: [which] - Salary range: £[range] - Remote / Office / Hybrid: [which] - Start date: [when] - Key responsibilities: [list 3-5 main things this person will do] - Must-have skills: [list the non-negotiable requirements] - Nice-to-have skills: [things that would be a bonus] Write a job description that: - Opens with a 2-3 sentence pitch about the company and why this role matters (not corporate waffle) - Lists responsibilities clearly (what they'll actually do day-to-day, not a wish list) - Separates must-haves from nice-to-haves (so you don't scare off good candidates) - Includes salary range (transparency builds trust) - Describes the culture honestly - what it's actually like to work here - Ends with a simple application process (what to send and where) Tone: professional but human. Write it how a real person talks, not like an HR template from 2005. UK English throughout.
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Marketing
MK-01
Write a LinkedIn Post That Teaches
Turn a real business experience into a LinkedIn post that builds credibility and starts conversations. No engagement bait.
I want to turn a real business experience into a LinkedIn post that builds credibility. I also want variations I can test and a content repurposing plan. The experience: - What happened: [e.g. "A client asked us to rush a project in half the usual time. We said yes, delivered it, but the quality wasn't up to our standard. We had to go back and fix it for free."] - The lesson I took from it: [e.g. "Saying yes to everything isn't the same as being reliable"] - My industry: [your industry] - My audience on LinkedIn: [who follows you, e.g. "UK business owners, operations managers, fellow consultants"] - My goal with this post: [e.g. "Position myself as someone who prioritises quality", "Start a conversation about pricing pressure", "Show vulnerability and build trust"] Produce FOUR outputs: **Output 1 - Primary LinkedIn post (under 170 words):** - 5-word hook as the opening line (punchy, stops the scroll) - Tell the story in short paragraphs (1-2 sentences each, mobile-friendly) - End with a reflection or takeaway, not a question or call to action - No em dashes, no hashtags, no emojis, no engagement bait ("Agree?", "Like if you...") - Tone: honest, direct, peer-to-peer **Output 2 - Alternative hook variations (3 options):** For each: the 5-word hook + the first two sentences of the post, written in a different angle: - Version A: Vulnerability angle (what went wrong) - Version B: Contrarian angle (challenges a common belief) - Version C: Outcome angle (leads with the result) **Output 3 - Engagement analysis:** - Which version (1, A, B, or C) is likely to perform best and why - Best time to post (UK business audience) - One follow-up comment I should post 2 hours later to boost reach **Output 4 - Repurpose plan:** Turn this same story into: - An email newsletter snippet (3 sentences) - A Twitter/X post (under 280 characters) - A blog post outline (3 H2 headings that expand on the lesson) - An Instagram carousel concept (5 slides: what each slide says) All outputs must be in UK English with no corporate jargon.
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Finance
FI-01
Write a Payment Chaser Email Sequence
Draft a professional payment reminder that gets invoices paid without damaging the client relationship.
I need to chase a late payment from a client. I want a complete chasing sequence, not just one email. Invoice details: - Client name: [name] - Client contact: [their name and role] - Invoice number: [number] - Amount: £[amount] - Original due date: [date] - Days overdue: [number] - Payment terms in our contract: [e.g. "30 days from invoice date"] - Previous chasers sent: [e.g. "One reminder last week, no response" or "None yet"] - Relationship context: [e.g. "Good client, first late payment" or "Repeat offender, third late invoice this year"] - Any complications: [e.g. "They've queried the scope" or "Their accounts person has been off sick" or "None"] Produce a 4-stage payment chasing sequence: **Stage 1 - Friendly reminder (for day 1-7 overdue):** - Subject line (gets opened, not aggressive) - Email body: polite, assumes an oversight, under 80 words - Tone: warm, collegial **Stage 2 - Firm follow-up (for day 8-21 overdue):** - Subject line (slightly more direct) - Email body: references the original invoice and previous reminder, requests payment within 7 days, under 100 words - Mention your payment terms - Tone: professional, clear expectation **Stage 3 - Formal notice (for day 22-45 overdue):** - Subject line (formal) - Email body: references all previous communications, states the amount owed, notes that late payment interest may be applied under the Late Payment of Commercial Debts (Interest) Act 1998 (currently 8% + Bank of England base rate), requests payment within 7 days, under 120 words - Tone: firm, factual, no emotion **Stage 4 - Final notice before escalation (for day 45+ overdue):** - Subject line (unambiguous) - Email body: final request, states specific consequences if not paid within 14 days (e.g. referral to a debt recovery service, suspension of services, formal legal letter), under 150 words - Tone: firm, respectful, but leaving no room for ambiguity Also provide: - A phone call script for Stage 2 (what to say if they don't respond to emails, under 60 words) - A note on when to involve a solicitor and estimated costs for a formal Letter Before Action in England and Wales - A reminder of the statutory right to claim late payment compensation (£40-£100 depending on debt size under the Act) Adapt the tone across all stages to match the relationship context I've described.
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HR & People
HR-03
Write a Performance Conversation Script
Prepare for a tough conversation with an underperforming team member. Structured, fair, and aligned with UK employment law.
I need to have a difficult conversation with an employee about a performance issue. I'm a [your role] at a UK business with [number] employees. The situation: - Employee's role: [job title] - The issue: [e.g. "Consistently missing deadlines on client work - 4 missed deadlines in the last 6 weeks"] - Impact: [e.g. "Clients are complaining, team is picking up the slack, we've nearly lost one account"] - Previous conversations: [e.g. "Mentioned it informally twice, no formal process yet"] - Any context I should consider: [e.g. "They've been going through a difficult time personally" or "This is a new issue - they were strong for the first year"] Write a conversation script that includes: 1. **Opening** - How to start without putting them on the defensive 2. **Stating the issue** - Specific, factual, not emotional 3. **Listening** - Questions to understand their perspective 4. **Agreeing next steps** - Specific, measurable, time-bound expectations 5. **Support offered** - What help I can provide 6. **Documenting it** - What to write down after the meeting (for HR/legal purposes) Keep it aligned with UK employment law best practice (informal stage before formal). Tone: direct but compassionate. The goal is to fix the problem, not punish the person.
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Sales
SA-01
Write a Sales Meeting Follow-Up Email
Draft a professional follow-up email that reinforces what was discussed and moves the deal forward without being pushy.
I just had a sales meeting with a potential client. I need a follow-up email and a structured meeting summary for my records. Meeting details: - Client name: [name] - Their company: [company name] - Their role: [e.g. "Operations Director"] - Meeting date: [date] - Meeting type: [e.g. "Discovery call", "Proposal review", "Follow-up"] - What they're struggling with: [e.g. "Manual data entry between their CRM and accounting software is eating 15 hours a week"] - What I proposed: [e.g. "An automated sync between HubSpot and Xero with error checking"] - Key concern they raised: [e.g. "Worried about data accuracy during the transition"] - Other stakeholders mentioned: [e.g. "Their IT manager needs to approve", "Finance director controls the budget"] - Agreed next step: [e.g. "I'll send a proposal by Friday"] - Competitors mentioned: [if any, e.g. "They're also talking to Zapier-based agencies"] - Budget signals: [anything they said about budget, timeline, or urgency] Produce THREE outputs: **Output 1 - Follow-up email (under 150 words):** - Thank them for their time (briefly, not gushing) - Summarise the key problem and proposed solution in 2-3 sentences - Address their concern directly with a specific reassurance - Confirm the next step with a specific date - Tone: warm, professional, confident. Not salesy. No filler phrases. - Sign off as [your name], [your role] at [your company] **Output 2 - Internal meeting notes (for my CRM or records):** - Date, attendees, meeting type - Key pain points identified (bullet points) - Solution discussed - Objections/concerns raised and how I addressed them - Decision-maker map (who influences, who approves, who signs) - Competitive intelligence (what else they're considering) - Deal temperature: Hot / Warm / Cool (with reasoning) - Next action, owner, and deadline **Output 3 - Talking points for next conversation:** - 3 questions I should ask in the next meeting to advance the deal - 1 insight or stat I could share that addresses their concern - Suggested approach if they go quiet (no response in 7 days)
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Operations
OP-01
Write a Standard Operating Procedure
Turn any process your team does repeatedly into a clear, step-by-step SOP that anyone can follow.
I run a UK business with [number] employees. Write a standard operating procedure (SOP) for the following process: Process name: [e.g. "Processing a new customer order"] Who performs it: [e.g. "Operations team"] How often: [e.g. "10-15 times per day"] Tools involved: [e.g. "Xero, Gmail, Google Sheets"] Current problems with this process: [e.g. "Steps get skipped, different people do it differently, new starters take weeks to learn it"] Structure the SOP as a formal document with: 1. **Header block:** - Document title, version number (start at 1.0), effective date - Process owner (role, not name) - Last reviewed date and next review date (suggest quarterly) 2. **Purpose and scope:** - One-sentence purpose statement - Who this applies to (roles) - When to use this SOP and when NOT to use it 3. **Prerequisites:** - System access required - Knowledge or training needed before starting - Materials or documents needed 4. **Step-by-step procedure:** - Numbered steps in plain English (no jargon) - For each step: what to do, which tool to use, expected outcome - Decision points clearly marked ("IF [condition], go to Step X. OTHERWISE, continue.") - Time estimate per step where useful 5. **Quality checks:** - Verification points built into the process (how to confirm each step worked) - Common mistakes and how to avoid them (table format: Mistake | Consequence | Prevention) 6. **Escalation matrix:** - When to involve a manager (specific triggers, not vague "if unsure") - Who to contact and expected response time - What to do while waiting for escalation response 7. **Appendix:** - Glossary of any terms a new starter might not know - Links to related SOPs - Version history table (date, version, what changed, changed by) Write it so someone with no prior experience of this process could follow it on day one without asking questions. Use a professional but accessible tone.
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HR & People
HR-05
Write an Exit Interview Question Set
Create a set of exit interview questions that actually uncover useful insights about why people leave, not just polite small talk.
An employee is leaving my UK business ([their role], been here [duration]). I want to conduct an exit interview that gives me genuinely useful information to improve retention. Context: [e.g. "They're leaving for a competitor", "They're leaving for a different industry", "They were made redundant"] Create an exit interview question set with: **Opening (2 questions):** Ease them in - broad, non-threatening **The role (3 questions):** What worked, what didn't, what they'd change **Management and leadership (3 questions):** Honest feedback on their manager and leadership **Culture and environment (3 questions):** What the company is really like from the inside **The decision to leave (3 questions):** What triggered it, what could have changed it **Looking forward (2 questions):** What advice they'd give, would they recommend us as an employer For each question: - Write the main question - Include a follow-up probe (the question that gets past the polite surface answer) Also include: - Tips for the interviewer (how to create psychological safety so they're honest) - A note on GDPR implications of recording or sharing exit interview data in the UK - What to do with the findings (how to turn individual interviews into retention insights)
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Marketing
MK-05
Write Website Copy for a Service Page
Draft clear, persuasive copy for a service page that explains what you do, who it's for, and why it matters. No jargon.
I need website copy for a service page on my UK business website. Service: [what you offer, e.g. "Business process automation"] Target reader: [who will land on this page, e.g. "UK business owners looking to reduce manual work"] Key benefit: [the #1 outcome, e.g. "Save 15-20 hours per week on repetitive tasks"] Price range: [if shown on website, e.g. "From £1,495"] or [state "not shown on website"] How it works: [3-4 steps, e.g. "1. We audit your processes. 2. We build the automation. 3. We manage it for you."] What makes you different: [your differentiator, e.g. "We build everything on your infrastructure - you own it completely"] Write the service page copy with: - **Headline:** Benefit-led, under 10 words - **Subheading:** One sentence that expands on the headline - **Problem section:** 2-3 sentences describing the pain the reader is feeling (make them nod) - **Solution section:** What you do and how it works (plain English, no buzzwords) - **Differentiator:** Why you, not the other option (one paragraph) - **Social proof placeholder:** [Where a testimonial or case study stat would go] - **CTA:** One clear next step Total copy: under 400 words. Write for someone who scans before they read - short paragraphs, front-load the value. UK English.
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Personal Brand
PB-02
Write Your Professional Bio
Get a long, medium, and short bio written in your voice. Ready for LinkedIn, your website, speaker introductions, and award entries.
I need a professional bio written in my voice. Here are my details: Name: [your name] How I describe myself: [your job title or how you describe what you do — e.g. "founder of a recruitment firm" or "operations director at a manufacturing company"] Business: [your business name and what it does in one sentence] Location: [your town or region — e.g. "Northamptonshire" or "West Midlands"] Background: [2-3 sentences on your career journey — where you started, how you got here, and how long you have been doing this] Who I help: [describe the people or businesses you work with and the problem you solve for them] What makes me different: [your approach, method, or philosophy — what do you do that others do not] Achievements: [one or two professional milestones, results, or recognition worth mentioning] Personal detail (optional): [one human detail, e.g. "father of two" or "former teacher" or "based in a market town" — leave blank if you prefer to keep it professional only] Using the above, write three versions of my professional bio: LONG BIO (approximately 400 words) For my LinkedIn About section or website bio page. Written in first person. Should open with a line that earns attention, not a job title. Cover my background, what I do, who I help, and why I do it differently. End with a line that invites the reader to connect or get in touch. MEDIUM BIO (approximately 150 words) For speaker profiles, award submissions, or a press pack. Written in third person. Should cover who I am, what I do, who I help, and one standout achievement. Professional and direct. SHORT BIO (approximately 50 words) For event MC introductions or an email footer. Written in third person. One or two sentences only. Name, role, what I do, and one credibility point. Rules for all three versions: - UK English throughout - No clichés: do not use "passionate about", "results-driven", "dynamic", "thought leader", or "guru" - No corporate jargon - Confident but not arrogant — peer, not vendor - Do not invent achievements or details I have not provided
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